Privacy Policy
Effective Date: 01/01/2023
1. Introduction
Freefolk Brewery (“we,” “us,” “our”) is committed to protecting your privacy when you visit our website (“Website”), join our newsletter, sign up for events, place orders (merch/tastings), or otherwise engage with us in person or online. This Privacy Policy explains what information we collect, how we use it, with whom we may share it, how we protect it, your rights concerning your information, and how you can contact us.
By using our Website or engaging our services, you agree to this Privacy Policy.
2. Information We Collect
We collect information about you in several ways:
a) Information you provide to us
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When you subscribe to our email/newsletter, join our membership list, place an order (for merchandise, gift certificates, tickets for events), register for an event or tasting, sign up for our loyalty program (if applicable), contact us via form, email or phone: we may collect your name, mailing address, email address, phone number, payment/billing information (handled via a secure third-party processor), and any other information you choose to provide.
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If you create an account on our Website (if offered) we may collect login credentials, preferences and profile information.
b) Information collected automatically
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When you access our Website, our systems (and service providers) may automatically gather device and usage information such as your IP address, browser type and version, operating system, referring URL, pages visited, date/time of visit, time spent on pages, click-streams, and other technical data.
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We may use cookies, web beacons, and other tracking technologies to collect some of this information and to track your activity on the Website.
c) Information from third parties
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We may receive information about you from third-party sources such as analytics providers, social media platforms (if you interact via social log-in or “share” features), marketing/advertising partners, or publicly available sources, and may combine this data with information we already have.
3. How We Use Your Information
We may use the information we collect for the following purposes:
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To process your orders (merchandise, gift certificates), event bookings, tasting/reservation registrations, and to provide the services you request (including confirmations, receipts, updates).
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To send you newsletters, updates about new beer releases, events, promotions, special offers, unless you opt out.
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To personalize and improve our Website, services and user experience by performing analytics, monitoring usage patterns, and internal business/marketing operations.
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To detect, prevent and respond to fraud, unauthorized use of our Website/services, security or technical issues; protect our rights and property; enforce our terms and comply with legal/regulatory obligations (especially for age verification for alcoholic beverage consumption or purchase).
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To fulfill any other purpose for which you provided the information or as otherwise permitted by law.
4. Sharing Your Information
We will not sell your personal information to third parties for their independent use. We may share your information as follows:
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Service providers and partners: We may share your information with third-party service providers who perform functions on our behalf (e.g., payment processors, email campaign providers, website hosting/maintenance, analytics providers, event-registration platforms).
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Legal and regulatory disclosures: We may disclose information if required by law, legal process, court order or governmental request; or to investigate suspected wrongdoing or protect our rights, property or safety of others.
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Business transfers: If Freefolk Brewery is involved in a merger, acquisition, sale of assets or financing transaction, your information may be transferred as part of that transaction — subject to confidentiality and permitted uses consistent with this policy.
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With your consent: We may share your information for other purposes if you have provided explicit consent.
5. Your Choices and Rights
You have certain rights and choices regarding your personal information:
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You may opt out of receiving non-transactional marketing communications (such as newsletters/promotions) by following the “unsubscribe” link in the email or by contacting us directly.
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You may request access to the personal information we hold about you, request correction or deletion of your data, or request restriction of processing.
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Depending on your jurisdiction, you may have additional rights (for example under certain U.S. state laws) such as data portability or objection to certain processing.
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You may disable or remove cookies via your browser settings; however this may affect your experience of the Website or certain functionalities.
6. Cookies and Tracking Technologies
We use cookies, web beacons, embedded scripts and similar technologies to collect usage information, manage your sessions, remember your preferences, improve the Website experience, and understand how visitors interact with our Website and communications.
You may decline or disable cookies via your browser settings; however, some features of the Website may not function fully without cookies. We may also use third-party analytics providers (e.g., Google Analytics) to assist us in understanding Website usage.
7. Data Security and Retention
We implement reasonable administrative, technical and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration or destruction. Access to your data is limited to appropriately authorized personnel and service providers who need access in order to perform their roles.
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, to comply with legal obligations (especially with alcohol regulation/law), to resolve disputes, enforce our agreements, and for legitimate business purposes. After that, we either delete or anonymize your information.
8. Age/Alcohol-Related Considerations
Freefolk Brewery’s services and purchases are subject to legal requirements regarding age (i.e., minimum legal drinking age) and alcohol regulations. If applicable, you affirm that you are of legal drinking age in your jurisdiction when providing personal information or making purchases of alcoholic beverages. We do not knowingly collect personal information from anyone under the legal drinking age. If we become aware we have collected information from someone under that age without proper verification, we will delete that information as required.
9. Children’s Privacy
Our Website and services are not directed to children under the age of 13 (or higher age as required by local law). We do not knowingly collect personal information from minors below the legal drinking age or under the applicable threshold for Website usage. If you believe we have inadvertently collected personal information from a minor, please contact us and we will take steps to delete the information.
10. International Users
If you are accessing our Website from outside the United States, please be aware that your information may be transferred to, stored and processed in the United States (or other jurisdictions where our service providers operate). By using the Website, providing your information or interacting with our services, you consent to such transfer, storage and processing.
11. Updates to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the revised policy on our Website and update the “Effective Date” above. If the changes are material, we may provide additional notice (for example via email). We encourage you to review this Privacy Policy periodically.
12. Contact Us
If you have questions, comments or concerns about this Privacy Policy or your personal information, or wish to exercise your rights regarding your data, please contact us at:
Freefolk Brewery
25385 Midland Trail
Hico, WV 25854
Phone: (304) 658-6005
Email: freefolkbrew@gmail.com
Website: www.freefolkbrew.com